Ride Rasmussen Style Lands in Europe!

The Idaho, USA based snowmobile riding school Ride Rasmussen Style will launch its European operations in January 2016 based in the Arctic Circle Finland. Bret Rasmussen, the founder of Ride Rasmussen Style and a legendary snowmobile racer and innovator is thrilled to start the new era for his beloved riding clinics.

Bret Rasmussen who has been involved in winter motor sport for decades, have always wanted to share his knowledge as well as his skills with other riders, allowing riders to advance in the backcountry as fast as the snowmobiles develop annually.

Ride Rasmussen Style is located in Preston, Idaho and headquarters its operations in West Yellowstone, Montana and has also featured clinics in Utah, Wyoming, Colorado and Montana. Annually, Bret Rasmussen has also been invited to school riders in various other countries and continents.

As a result of high sales in mountain sleds, there is a natural demand for educating the existing riders as well as new comers.  The Ride Rasmussen Style clinics instruct riders on how to set up their machines and provide instruction on riding techniques providing more enjoyment while in the backcountry.

The Ride Rasmussen Style Europe representative is Wille Rajala, a former multi time snowboard champion and one of the pioneers in starting the sport in 1984 which was based in Finland.

Wille Rajala is a Finnish Lapland based entrepreneur and experienced mountain rider from a town called Rovaniemi, which is the home of the only BRP snowmobile plant in Europe.

Wille Rajala has strong background in branding and business development. He is a husband and a father to one teenager son. After leaving the global snowboard circuit to be an entrepreneur, he kept mountain life close to his heart.  He feels now is the perfect opportunity to get back to nature and snow, the elements he loves the most.

The operations will start in the first quarter of 2016 operating in the mountains of Swedish Lapland. The first Ride Rasmussen Style Europe Camp will be held in April 2016.  More organized details will be announced in January.

The idea for launching the Ride Rasmussen Style Europe operations developed between both parties during 2015. Bret Rasmussen is a very experienced rider and highly appreciated person that visits global events. He feels that this opening is the first attempt to bring his strong team of schooled and skilled teachers in front of the snowmobile industry. It’s Bret’s hope the Ride Rasmussen Style clinics will advance providing more opportunities in other countries.

Wille Rajala is in charge of all European activities and camp inquiries, as well as for official merchandise.

Bret Rasmussen is looking forward to the new European activities and territories joining the Ride Rasmussen Style experiences. He is confident Wille Rajala is the right person to lead the new Ride Rasmussen Style chapter.

More information:

Bret Rasmussen, founder, President
Ride Rasmussen Style
Tel 208-221-4294

Wille Rajala, founder, CEO
Ride Rasmussen Style Europe
Tel:  358-40-504-8008