Jacob has been a part of Ride Rasmussen Style since marrying his wife, Brandi Rasmussen in 2004. Before becoming a part of the Rasmussen family, Jacob worked closely with his dad, Kevin Allred, as a photographer for the Snowmobile.com magazine. Jacob recently retired from the US Army as an apache pilot and is now a General Manager for Ride Rasmussen Style. Apart from his manager position in the family company, Jacob can be found guiding and being team photographer. Jacob and Brandi have three kids- Aliza, Jett and Ezra. The Allred family currently calls Idaho home after numerous military and other occupational moves around the country. On top of snowmobiling, Jacob and his family enjoy many other activities together including mountain biking, hunting and skiing.